5 min read
Karin Roberts: Tue, Sep 10, 2019
Last month, Core-apps celebrated its 10th anniversary as a company. While a decade of success is a proud accomplishment for any company, it might as...
4 min read
Karin Roberts: Tue, Jul 09, 2019
Doing trade shows right requires that you make hundreds of correct decisions and actions over the several months before, during, and after your...
3 min read
Karin Roberts: Tue, Jun 25, 2019
Your company has asked you to be their representative at a trade show event - you are feeling relaxed and confident. Before you hit the floor running...
3 min read
Karin Roberts: Thu, Jun 06, 2019
Four states legalized recreational use of marijuana in November—California, Massachusetts, Maine, and Nevada—bringing the total number to eight plus...
3 min read
Karin Roberts: Thu, May 09, 2019
Trade shows present an excellent opportunity for companies of all sizes to showcase new products, gather feedback from current customers and move...
4 min read
Karin Roberts: Tue, Apr 30, 2019
Paying for a booth space at your next associations trade show event is easy. You look at the map and you figure out how much of your marketing budget...
1 min read
Karin Roberts: Tue, Feb 05, 2019
In the internet age, trade shows probably are not your sole source of leads. An ultra-targeted LinkedIn saved search, group of Google alerts, or...
2 min read
Karin Roberts: Thu, Jan 03, 2019
Attending a trade show on behalf of your business can be a great opportunity to grow your brand and gain exposure, but with a venue buzzing with...
3 min read
Karin Roberts: Thu, Nov 29, 2018
In a world where retail eCommerce sales surpassed $2.3 billion this year, touting your products at fairs, trade shows, and festivals might seem like...
13 min read
Karin Roberts: Tue, Nov 20, 2018
This article is specific to trade shows in the APPAREL market. The way we do business in the apparel and textile industries is being altered at...