6 min read
Karin Roberts: Thu, Aug 24, 2023
Not all trade show booths are created equal. Each type of display has its proper place, depending on the size of the show, your marketing objectives...
5 min read
Karin Roberts: Tue, Jul 23, 2019
In an exhibit hall full of brands all vying for the attention of the right buyers, it can be hard for many exhibitors stand out from the pack,...
1 min read
Karin Roberts: Thu, Sep 01, 2016
Whenever you get a lull in your trade show schedule, it’s a good time to evaluate whether your current display is up to the challenge of your...
4 min read
Karin Roberts: Tue, Jun 28, 2016
We have all been to trade shows and have seen row after row of tables with draped cloth and boring backdrops. In this environment, what stands out?...
1 min read
Karin Roberts: Thu, Jan 28, 2016
You paid the big bill of reserving your space. Now make it worth your while!! Don’t just show up to your next show. Bring your company to life by...
1 min read
Karin Roberts: Thu, Mar 27, 2014
As a retail expert, you impact the customer experience. Whether your focus is design, planning or marketing—your success hinges on keeping up-to-date...
Karin Roberts: Mon, Mar 24, 2014
Last week we attended our 20th Exhibitor 2014 event - and it was good! The excitement in the industry is a welcomed changed from some years past....
2 min read
Karin Roberts: Tue, Mar 04, 2014
You are looking for a new trade show display. You’ve been to a number of booth builders’ showrooms, seen lots of interesting ideas and now face the...
2 min read
Karin Roberts: Thu, Jan 02, 2014
Economic conditions over the last five years have been extremely difficult for business in general, but especially for small to mid-sized businesses...
1 min read
Karin Roberts: Thu, Dec 12, 2013
Have you started planning your trade show event for 2014 yet? If not - get going!! We have already sent out our forms to our show service clients...