Trade Show Display Marketing Tips and Advice

10 Tips for Getting Your Paper Accepted at a Conference

Posted on Thu, Aug 29, 2019

One of the most effective ways to promote a new idea, product or service is to hit the conference circuit and explain the idea to a live audience. Whether you have an original product or exceptional knowledge of a popular topic, the conference circuit could be the perfect platform to get your message across to a larger audience.

In order to get a presentation slot at a conference, you need to first make an appeal to the organizers. Long in advance of such events, you must submit a conference paper in a format that conveys the essence of your presentation. Here is how to do it.

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Topics: Trade Show Marketing Tips, Trade Show Planning, chicago trade show events, trade show effectiveness

New Chicago Visitors Guide is Out + Upcoming Events

Posted on Thu, Jul 18, 2019

If you are planning to attend or exhibit at a trade show event in Chicago you need to figure out what to do when you are not in a trade show booth.  So start planning your trip to Chicago with this must-have guide that covers the city's best attractions and sightseeing. From event calendars and itineraries to restaurant spotlights and shopping tips, you'll find it all here. Plus, discover Chicago's great hotels and decide where to rest your head during your trip to the city.

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Topics: exhibits in chicago, chicago exhibit setup services, chicago rental furniture, rental booth in chicacgo, chicago exhibit house, chicago exhibit displays, chicago trade show floor, chicago trade show events

Conventional Wisdom - McCormick Place, Chicago, Illinois

Posted on Thu, Jun 27, 2019

The crown jewel of the Windy City's expo and event scene, McCormick Place is just minutes from downtown Chicago and welcomes nearly 3 million visitors each year. The state-of-the-art convention center is the largest in North America and comprises four buildings: the North and South buildings, the West Building, and the Lakeside Center. Together, they account for 2.6 million square feet of exhibit halls, 170 meeting rooms (for a total of 600,000 square feet of meeting-room space), six ballrooms, and four theaters – one of which can seat more than 4,200 people. The center's West Building is LEED certified, denoting it as an eco-friendly trade show venue.  Find out more!
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Topics: events in chicago, chicago trade show services, chicago trade shows, trade show display company in Chicago, island rentals in chicago, rental exhibits in chicago, CHICAGO RENTAL BOOTHS, chicago trade show events

First Time in Chicago? Here is a guide for you!

Posted on Tue, Apr 23, 2019

If you are coming to Chicago for your next trade show event - welcome to the city that feels like home. Here we have a little something for everyone. You can visit world-class museums, dine at one of our many Michelin-star restaurants or catch a show in one of over 200 theaters. No matter what you love to do, you’ll feel right at home doing it here.  There are plenty of things to do in Chicago, including tours, spectator sports, shopping and other attractions. Our nightlife doesn't stop either with plenty of bars and nightclubs, live music and comedy clubs. No matter your budget, you'll find a hotel to match so start planning your visit today!

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Topics: trade show booths in chicago, trade show services in chicago, rental booth in chicacgo, chicago exhibit house, chicago exhibit displays, chicago trade show events

We are very excited about the booths at Promat!

Posted on Thu, Mar 28, 2019

ProMat is where manufacturing and supply chain professionals come to to find their supply chain WOW – that trend or technology that will take their supply chain to the next level of success and we have SEVERAL clients at this show showcasing our newest LED tile technology in their booths!  It is going to be SO exciting to see all these exhibits up and generating leads for their companies and the interactivity we are bringing to the floor is like no other!

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Topics: rental booth in chicacgo, chicago exhibit house, chicago exhibit displays, chicago trade show events, led tiles, modular led tiles, promat 2019

FREE & BUDGET-FRIENDLY CHICAGO

Posted on Thu, Feb 21, 2019

If you are coming to Chicago for a trade show event be sure to set aside some time to just see our city.  Chicago has a lot to offer and you don't want to miss the opportunity to take advantage of seeing our wonderful city.  Standing in your trade show booth for hours on end and helping your business grow with healthy opportunities give you the right to spend a little time to yourself to see Chicago.  Here are some top sighs to star-studded events, Chicago has a very long list of FREE and wallet friendly things to do and see!

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Topics: trade show displays in chicago, trade show services in chicago, chicago booth setup, chicago exhibit setup services, chicago exhibit house, chicago exhibit displays, chicago trade show floor, chicago trade show events

Six Trends That Will Revolutionize Trade Show Marketing in 2019

Posted on Tue, Dec 18, 2018

Trade shows have many excellent benefits for businesses, from raising brand awareness and building brand loyalty to attracting new leads and networking opportunities. All of these benefits are great for increasing revenue and scaling up your business.  As with many other aspects of the marketing sector, trade shows have changed rapidly in recent years and are only set to continue to evolve further in 2019.   Take a look at the top six trends set to revolutionize the trade show landscape in 2019 and change what you do in your trade show booth next year.

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Topics: interactive marketing at trade shows, trade show exhibit design tips, trade show motivation, motivating at trade show events, chicago trade show events, trade show effectiveness

How to Run a SWOT Analysis for Your Business

Posted on Tue, Aug 21, 2018

You know a SWOT analysis is important, but, how do you conduct one? There are four steps you’ll want to take when evaluating your business as a whole, or your product in particular. Before you start, you’ll need to figure out what you’re evaluating with your SWOT analysis. Creating a social media program, launching a new product, or considering a brand re-design are all good reasons to conduct a SWOT analysis.

To visualize your SWOT analysis, it's helpful to make a table. Here, I’ve created a sample using a simple Google Doc table -- feel free to use the model yourself, or create your own as it suits your needs.

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Topics: 20x20 custom trade show display, customer island exhibits, 2019 trade show planning, marketing effectively at trade shows, exhibit design search, chicago trade show events, selling at medical events

Trade Unions that work Chicago Trade Show Events

Posted on Fri, Aug 17, 2018

McCormick Place employs an in-house division called McCormick Place Technology Services Department to meet the  needs of the event planners and their exhibitors.  Your Event Manager (The Tradeshow Network for instance) can help you manage all these contractors by assisting you in completing the forms or doing the forms for you.  Our installers can provide some of the booth services directly under our installation contract  - but not all of them - and it is mandated by the show and the venue so be sure you check all the exhibitor rules.
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Topics: chicago trade show services, chicago exhibit setup services, selling in your exhibit space, chicago trade show floor, chicago trade show events

Try This Insanely Easy Rapport-Building Exercise to Boost Your Charisma

Posted on Wed, Aug 15, 2018

I play this game every single time I go through the line at the grocery store, and while you might think it sounds crazy, hear me out: Since I started doing this two months ago, my ability to quickly build a rapport with a total stranger has improved dramatically.  This might be a great thing to practice and use in your trade show exhibit at your next trade show event.

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Topics: drawing prospects into a booth, attracting an audience, marketing effectively at trade shows, effective trade show marketing, motivating at trade show events, chicago trade show events, selling at medical events

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