By Karin Roberts - May 27, 2021
Covid-19 Couldn’t Kill Trade Shows And Events: What's Next For Marketers?
Marketing events: you can love them or hate them. In my humble opinion, they have been a necessary evil in the marketing mix. Don’t get me wrong: I’ve been able to lead a number of amazing events, including JavaOne (before Oracle bought Sun Microsystems), and have actually had the opportunity to...