2 min read
Karin Roberts: Tue, Dec 16, 2025
In 2026, what will make attendees stop at your booth? It is not simply size, lighting, or flashy graphics. It is the creation of a purposeful,...
3 min read
Karin Roberts: Thu, Nov 07, 2024
What’s the number one cause of a negative impact on your brand at your exhibition booth? Clutter! Clutter happens at a trade show almost by accident....
3 min read
Karin Roberts: Thu, Oct 31, 2024
You are in search of a new trade show display. After visiting several booth builders’ showrooms and seeing numerous intriguing ideas, you now face...
2 min read
Karin Roberts: Thu, Jan 04, 2024
In the competitive world of trade shows, where countless companies vie for attention, the design of your booth plays a crucial role in attracting...
2 min read
Karin Roberts: Thu, Nov 09, 2023
As trade show properties make moves to prioritize community and connection and create more opportunities for exhibitors—Outdoor Retailer’s...
3 min read
Karin Roberts: Thu, Aug 15, 2019
Great event design gets its inspiration from a multitude of sources. Maybe that inspiration comes from the world of high-end hotel designers, or it...
4 min read
Karin Roberts: Tue, Apr 30, 2019
Paying for a booth space at your next associations trade show event is easy. You look at the map and you figure out how much of your marketing budget...
1 min read
Karin Roberts: Wed, Nov 09, 2016
CHICAGO – October 15, 2016 – The Tradeshow Network Marketing Group has updated its website at www.thetradeshownetwork.com to improve and expanded its...
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Karin Roberts: Thu, Jul 28, 2016
First dates, job interviews, meetings and trade shows — what do they all have common? The need to look your best. Your display at a trade show is...