By Karin Roberts - May 21, 2013
3 Answers to Know Before Your Next Trade Show Event
How successful was your last trade show exhibit? Did you meet your goal? Did you even have a goal? If not, how do you define success? The sad fact is that less than 25 percent of exhibitors bother to set goals, yet it’s fairly easy to do. There’s no one right answer — you must figure it out for...
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