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9 min read
Karin Roberts: Tue, Sep 22, 2026
If you have ever opened a trade show invoice and found charges you never expected, you are not alone. Rental exhibit budgeting is one of the most...
4 min read
Karin Roberts: Thu, May 14, 2026
When your event strategy moves beyond a standard inline 10x20 booth into a 20x20 island exhibit or peninsula layout, your exhibit needs to do more...
3 min read
Karin Roberts: Thu, May 07, 2026
Exhibitors today are under more pressure than ever to do more with less. Marketing teams are expected to deliver standout experiences, justify ROI,...
3 min read
Karin Roberts: Tue, Mar 24, 2026
At major trade shows, hundreds of booths compete for attention. Bright graphics, bold messaging, and creative layouts can help—but what truly makes a...
2 min read
Karin Roberts: Thu, Feb 19, 2026
There are few places where thousands of people gather with one purpose: discovering new ideas, brands, and products. Trade shows remain one of the...
3 min read
Karin Roberts: Thu, Jan 22, 2026
Trade show season is far more than a blur of booths, badges and branded giveaways. It’s the stage where brands either command attention or blend into...
4 min read
Karin Roberts: Mon, Dec 22, 2025
The Chicago Comic & Entertainment Expo (C2E2) is coming back to McCormick Place March 27–29, 2026, bringing tens of thousands of fans, artists,...
3 min read
Karin Roberts: Tue, Sep 16, 2025
A 20x20 rental exhibit not only gives your business a commanding footprint on the show floor but also provides the versatility to create immersive...