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By Karin Roberts - May 13, 2025

What’s Hot vs. Not in Trade Shows Today

The International Association of Exhibitions and Events ( IAEE )—the largest association for the industry, representing more than 12,000 professionals—recently released the latest edition of its landmark “The Art of the Show” textbook.    Unveiled in March, it marks the sixth edition of the...
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 Trade shows are a big investment. Get practical ideas to help you plan better, design smarter exhibits, attract more visitors, and get more from your trade show program.