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My kids think I’m a Luddite. I am from the world where the value of face-to-face marketing was one I understood. Now I live in a world where people communicate with their thumbs. However lately I’ve seen that faces and thumbs can live in harmony. Continue reading
Our core values of hard work, strong business ethics, and a commitment to helping our customers meet their challenges are the cornerstone of our business, which has served us well over the last 19 years. These values resonate with our customers, partners, suppliers and associates. In 2009 it was a trying year for most of our businesses, including ours, in order to maintain our superior level of service we needed to make some tough changes to reduce expenses without sacrificing quality. It proved to be a difficult task, but we feel we accomplished this lofty goal. Continue reading
The Tradeshow Network Marketing Group has developed and released a new trade show marketing newsletter designed to provide event marketing information to marketing, event, and trade show managers. This new marketing newsletter called “On Target” contains informational articles on current trends in the trade show industry along with links to education, services, and other trade show marketing activities. Continue reading
I have been walking trade shows for nearly a quarter of a century and I still get excited each time I do. It’s the energy and the glitz and glamour of show biz that keeps me coming back for more. It’s especially interesting to watch a show during set up, sometimes from the vantage point of a balcony of mezzanine. Beneath me I see the organized chaos of hundreds of people scurrying around, forklift trucks lifting wooden boxes and empty spaces being converted into showpieces – each piece of the jigsaw puzzle magically coming together. Continue reading
A trade show exhibit rental is a great way to cut back on costs for your new product launch at your next trade show appearance. Right now the economy is rough, especially for smaller businesses. If you are looking for ways to cut costs without having to sacrifice the quality of your products or take away from exploring new products, then a trade show exhibit rental is an excellent opportunity… Continue reading
There are a number of unique options that you can choose from to customize your trade show booth display and make it stand out while coinciding with your spatial requirements. During a trade show, you have a limited amount of space to maximize your exposure and brand imaging. Make every inch count with a custom trade show exhibit booth display.
First of all, it is important to think vertically… Continue reading
When it comes to selecting your next trade show booth displays there are a number of different options that you must consider. Booth displays come in a variety of styles and you will need to find the one that is most appropriate for your company’s display. This is why it is important for your company to select a booth display provider that will guide you through all of the steps… Continue reading
If your business is just starting out at trade shows then it is an excellent idea to consider an exhibit booth rental, opposed to purchasing exhibit displays out right. There are a number of advantages that go along with this strategy. They extend far beyond the cost-saving capabilities that are available when deciding to rent over buy.
First of all, if you are the owner of a business that… Continue reading
The success of your product launch may rely heavily upon your trade show booth display, which is why it is imperative for you to make sure that your booth display is innovative, informative, and exciting. These characteristics are certain to draw attention to your booth and win over the interest of prospective clients.
When your business is coming out with a new product there is typically a lot of… Continue reading
When it comes to your trade show exhibit design, there are several key components that you want to accomplish. The design of your exhibit can make or break the entire successfulness of your trade show experience, which is why it is imperative to make sure that your approach is on target.
One way that you can guarantee that your trade show experience is a success is to enlist the… Continue reading
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