6 min read
Karin Roberts: Thu, Aug 20, 2026
Here are some best marketing tips to help you progress through the new year and make the right decisions to grow your business. Marketing is about getting customers to your business. If you do not do marketing right, you will not have enough...
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2 min read
Karin Roberts: Tue, Aug 18, 2026
Watch the video above to hear my story. Thirty-six years ago, I started The Tradeshow Network from a home office in Illinois with one simple goal—to...
4 min read
Karin Roberts: Thu, Aug 13, 2026
Every few years something comes along that the trade show industry decides is going to change everything. We've been through it with QR codes, with...
4 min read
Karin Roberts: Thu, Aug 06, 2026
Every two years, the packaging and processing industry descends on Chicago for one of the largest events on its calendar. PACK EXPO 2026 runs October...
5 min read
Karin Roberts: Tue, Aug 04, 2026
Every year, we sit down with exhibitors who have outgrown their 10×10 or 10×20 space and are ready for the next chapter: a 20×20 or larger island...
3 min read
Karin Roberts: Thu, Jul 30, 2026
Fall in Chicago belongs to McCormick Place. Between PACK EXPO International (Oct. 18–21), SC26 (Nov. 15–20), and RSNA (Nov. 29–Dec. 3), thousands of...
2 min read
Karin Roberts: Tue, Jul 28, 2026
SHOT Show is not a small stage. Nearly 2,800 companies fill the Venetian Expo and Caesars Forum every January, competing for the attention of tens of...
4 min read
Karin Roberts: Thu, Jul 23, 2026
Winning business on the show floor isn't about the biggest booth or the loudest pitch. It's about what happens in the ninety seconds after someone...
3 min read
Karin Roberts: Tue, Jul 21, 2026
Every exhibitor wants the same thing walking into a show season: a booth that turns heads, a team that connects with attendees, and results that...
4 min read
Karin Roberts: Thu, Jul 16, 2026
Attendees are more selective with their time. Marketing budgets are under greater scrutiny. Decision-makers expect measurable results rather than...