6 min read
Karin Roberts: Thu, Jun 04, 2026
The packaging industry runs on relationships, and trade shows are where those relationships are built. For companies looking to generate leads, connect with buyers, and grow their market presence, exhibiting at the right shows is one of the...
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7 min read
Karin Roberts: Tue, Jun 02, 2026
RSNA is one of the most competitive floors in healthcare marketing. Radiologists, imaging directors, IT leaders, and procurement teams converge over...
4 min read
Karin Roberts: Thu, May 28, 2026
Smart exhibitors know that in a crowded hall, your graphics often decide whether someone stops at your booth or keeps walking. The right combination...
3 min read
Karin Roberts: Tue, May 26, 2026
Trade show exhibits go through constant wear and tear. Between shipping, installation, dismantling, storage, and repeated handling, even a...
5 min read
Karin Roberts: Thu, May 21, 2026
For growing trade show programs, modular and hybrid rental exhibits often deliver the strongest mix of brand presence, budget control, and...
3 min read
Karin Roberts: Tue, May 19, 2026
Walk any major trade show floor — CES, PACK EXPO, NRA, HIMSS — and something becomes immediately obvious: the booths commanding the biggest crowds...
4 min read
Karin Roberts: Thu, May 14, 2026
When your event strategy moves beyond a standard inline 10x20 booth into a 20x20 island exhibit or peninsula layout, your exhibit needs to do more...
2 min read
Karin Roberts: Tue, May 12, 2026
When exhibiting in McCormick Place or Donald E. Stephens Convention Center, labor costs can escalate quickly if your planning isn’t airtight. At The...
3 min read
Karin Roberts: Thu, May 07, 2026
Exhibitors today are under more pressure than ever to do more with less. Marketing teams are expected to deliver standout experiences, justify ROI,...
3 min read
Karin Roberts: Thu, Apr 30, 2026
Moving into a 10x20 trade show space is a big step—and a big opportunity. With 200 square feet to work with, your brand finally has room to tell a...