Trade Show Display Marketing Tips and Advice

6 Keys to Becoming More Attractive (Your Booth, That Is)

Posted on Thu, Sep 05, 2019

Exhibitors often believe it’s the trade show organizer’s job to generate traffic, but that’s not true.The show organizer’s focus is on bringing attendees to the event, but it’s up to you to draw them into your own booth space. One great way to do that is by designing an engaging booth attraction.

Today’s attendees are on sensory overload, with colorful banners and LED walls at every turn. But all this visual stimulation becomes a blur and the exhibits all begin to look the same. In order to stand out, you must take a different approach and become irresistibly engaging to attendees.

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Topics: custom booth designs, exhibit designs, booth design, trade show booth themes, unique trade show booths

The Power of a Themed Trade Show Exhibit

Posted on Thu, Dec 01, 2016

Should you incorporate a theme in your next trade show booth? If the theme can make the experience more memorable for your prospects and embody your brand, the answer is a resounding yes.   But first, let’s ask the most important question: Does a themed event help drive sales leads? According to Meetings and Conventions magazine, 71% of meeting planners typically incorporate a theme for major events and conferences, and 45% agree that a theme enhances a special event.  So where do you go to find ideas?

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Topics: booth rentals, themes for your trade show booth, trade show booth themes, trade show rental displays, creative rental booth, themes for your tradeshow booth

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