4 min read
Connecting with Millennials at Trade Shows
Karin Roberts: Mon, Aug 08, 2016
It should come as no surprise that marketing to Millennials is not the same as marketing to other generations of consumers, which has big...
face-to-face marketing (5)
3 min read
10 Traits of Stellar Sales Teams
Karin Roberts: Thu, Apr 28, 2016
At a trade show event the people that are in your booth are the people that will be representing your company at a show. A successful, motivated, and...
3 min read
5 Effective Sales Prospecting Techniques You Should Be Using
Karin Roberts: Tue, Nov 17, 2015
I am actually making it SIX - the last one being - exhibit at a trade show event! But this is a great article with some information you as a sales...
1 min read
Brand Awareness at Trade Show Events
Karin Roberts: Tue, Jul 28, 2015
Have you ever thought how increased brand awareness is important for your trade show presence? We will introduce you to brand awareness from another...
1 min read
Launch of new website for trade show marketing client
Karin Roberts: Tue, Jun 23, 2015
The Tradeshow Network Marketing Group (TNMG) is pleased to announce the launching of a new marketing website and branding for their client, Compass...
2 min read
What do you say when you don’t know the answer
Karin Roberts: Tue, Jan 06, 2015
One of my personal pet peeves happens I ask a sales person a question and they don’t know the answer but give one of two responses: They shrug their...
3 min read
An Online Travel and Concierge Service For Your Attendees and Exhibitors
Karin Roberts: Tue, Apr 01, 2014
Trade Show and expo organizers always are striving to make their booth exhibitor and attendee experience run smoothly. They take great pains to make...
2 min read
Trade Show Marketing helps grow a business
Karin Roberts: Thu, Jun 13, 2013
Crafts Technology Grows with Manufacturing Upturn, Launches New Website. CHICAGO, June 12, 2013 – Crafts Technology announced that the company has...