Karin Roberts

1 min read

Don't Have a Customer Loyalty Program? Here's Why They're Valuable

The first time a new customer buys something from you, it's an exciting moment. But keeping them as a happy customer -- and turning them into an advocate for your brand -- takes more than just great service on that first sale. What are you going to...

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3 min read

7 Lessons Exhibitors Can Learn from a Remodeling Project

This summer, my husband and I have been busy moving into our dream house. Although it wasn’t exactly a dream in the beginning … it actually started...

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8 min read

5 Budget Busting Habits Exhibitors Should Avoid

It is an unfortunate fact that tradeshows are places of extreme excess. Multiple resources, hundreds of man hours and millions of dollars are wasted...

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2 min read

7 tips to help get your creative graphic juices flowing

When it comes to creating and designing a graphic, although exciting and creatively stimulating, it is also a tough gig. You want to create some...

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4 min read

Attracting Prospects to Your Trade show display

When your company spends the money, time, and effort to display a booth at a trade show, it is vital to make the best of it. Careful planning and...

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1 min read

Things I Wish I Knew Before I Showed Up at my Trade Show Booth

You paid the big bill of reserving your space. Now make it worth your while!! Don’t just show up to your next show. Bring your company to life by...

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2 min read

How Video Marketing at Trade Shows Can Lead to Incredible ROI

As a trade show organizer, you know your exhibitors are only as happy as they are successful. Their success is your success, and they're far more...

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1 min read

Exceeding expectations at your next trade show event

Exhibiting at trade shows is a big investment of time, effort and money. It needs to pay off in measurable results. What makes trade shows so...

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3 min read

How Trade Shows Will Transform Your Business in 2016

Imagine a world where everywhere you turn, another person is interested in what your company does. Aisles filled with prospective clients with money...

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3 min read

Brainstorming ideas for trade show booth designs

Trade shows are an excellent way to highlight your company’s goods or services. It allows you to market your brand to hundreds or thousands of...

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