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Karin Roberts: Tue, Jan 28, 2014
Chicago, IL – The Tradeshow Network Marketing Group has added a powerful trade show calendar database to its website at https://www.thetradeshownetwork.com/tradeshow-calendar/. Trade show managers, marketers, event planners and others can access the...
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Karin Roberts: Wed, Jan 22, 2014
An inexpensive, yet extremely powerful tool with a low entry cost is the iPad. These little devices are relatively inexpensive for most trade show...
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Karin Roberts: Tue, Jan 14, 2014
Creating a positive atmosphere within your booth can help generate leads and increase your sales. Think about it – when attendees stop by your booth...
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Karin Roberts: Thu, Jan 09, 2014
I have to confess … I enjoy watching remodeling shows on HGTV. One of those shows, Property Brothers, features families who purchase a fixer-upper...
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Karin Roberts: Mon, Jan 06, 2014
We all want to do the right thing. Eliminating the waste in an exhibit program is just one example of changes where we can make a difference. Yet,...
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Karin Roberts: Thu, Jan 02, 2014
Economic conditions over the last five years have been extremely difficult for business in general, but especially for small to mid-sized businesses...
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Karin Roberts: Thu, Dec 19, 2013
If you’re a business owner, your product or service has both features and benefits. Both are important in the advertising and marketing process, but...
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Karin Roberts: Tue, Dec 17, 2013
As we wrap up the year - I am starting to think about all the new things that will be happening in 2014. One of which is technology. I am constantly...
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Karin Roberts: Thu, Dec 12, 2013
Have you started planning your trade show event for 2014 yet? If not - get going!! We have already sent out our forms to our show service clients...
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Karin Roberts: Thu, Dec 05, 2013
Is the practice of setting measurable and achievable sales objectives at a trade show the most effective way to plan? Think about it. Most exhibitors...