3 min read
Karin Roberts: Tue, Mar 31, 2020
I felt more pressure to create New Year’s resolutions this year than any year previously. Not only was January 1, 2020, the beginning of a new year,...
3 min read
Karin Roberts: Tue, Jun 18, 2019
Why do you spend time, money, energy, resources on events? Going into your events, do you know what results you are pursuing? Common goals include...
1 min read
Karin Roberts: Tue, Jun 04, 2019
ProMat is the material handling and logistics industry’s premier global event. It’s where 45,000 manufacturing and supply chain buyers from 115...
1 min read
Karin Roberts: Fri, Aug 10, 2018
As the weather warms and flowers begin to bloom, there’s often an urge to do spring cleaning around the house: garage, closets, front yard, you name...
6 min read
Karin Roberts: Thu, Jun 07, 2018
Sometimes a salesperson gets lucky with an ultra-responsive prospect even while in their trade show booth. Every time the rep sends an email, a...
2 min read
Karin Roberts: Tue, Apr 04, 2017
Each year brings a new collection of buzzwords. These words usually indicate bigger trends and are often interrelated. Predictably, big trends impact...