1 min read
Karin Roberts: Tue, Jun 23, 2015
The Tradeshow Network Marketing Group (TNMG) is pleased to announce the launching of a new marketing website and branding for their client, Compass...
5 min read
Karin Roberts: Tue, May 05, 2015
Your company decides to participate in trade show marketing without expecting a return on their investment in time and money. But many miss out on...
2 min read
Karin Roberts: Tue, Apr 28, 2015
How is your trade show marketing efforts been going so far this year? According to the results of the 2015 Economic Outlook Survey by Exhibitor...
3 min read
There are hundreds of companies at trade shows vying for your audience's attention. They distribute branded items, talk about their products, and do...
3 min read
Karin Roberts: Thu, Feb 19, 2015
So you have been exhibiting for a while or just started - the investment is big - so you want to make sure you are attending the right trade show...
2 min read
Karin Roberts: Thu, Jan 29, 2015
When planning your upcoming trade show exhibits, how much do you think about what attendees at that show want … or are you simply including all the...
2 min read
Karin Roberts: Tue, Dec 16, 2014
Only one out of 50 sales deals happen following the first meeting with a prospect, and 80 percent of deals come on the fifth contact or...
2 min read
Karin Roberts: Thu, Dec 04, 2014
Having a booth on the trade show or convention floor always involves some kind of risk - will they stop by, will it be inviting enough, will it pack...
2 min read
Karin Roberts: Thu, Nov 20, 2014
You’ve been plugging away at your exhibit marketing … you’ve been pushed and prodded to improve on current results and you’re exhausted. Or you’re...
1 min read
Karin Roberts: Tue, Nov 18, 2014
Finance continues to gain greater influence and authority over the business as a whole, including marketing. According to Gary Patterson, CEO of...