5 min read
Karin Roberts: Thu, Dec 12, 2024
Trade shows are all about connecting with customers new and old, and an engaging display using lightweight, vertical assets in eye-catching colors can make that happen. Bright and colorful booths with distinctive features attract foot traffic, and...
Read More
1 min read
Karin Roberts: Thu, Dec 05, 2024
The National Electrical Contractors Association (NECA) is the voice of the $225 billion electrical construction industry which is made up of 70,000...
6 min read
Karin Roberts: Tue, Dec 03, 2024
Your success at a trade show largely hinges on the clarity and precision of your goals, which fundamentally define the purpose of your attendance at...
2 min read
Karin Roberts: Tue, Nov 26, 2024
In an effort to show the various categories of expenses that are the foundation in establishing the labor rate please find below the current costs...
6 min read
Karin Roberts: Thu, Nov 21, 2024
When you find yourself in your trade show booth, striving to draw attendees into your space, it's crucial to recognize and understand the diverse...
2 min read
Karin Roberts: Tue, Nov 19, 2024
The key to a successful trade show exhibit is drawing people in, creating a memorable brand experience, and ultimately making the sale. The...
2 min read
Karin Roberts: Mon, Nov 18, 2024
Over the past couple of years, folks have become accustomed to a virtual world that allows them to work, learn and play from the comfort of their own...
3 min read
Karin Roberts: Thu, Nov 14, 2024
Las Vegas trade shows can transform opportunities for both new and established businesses. Showcasing your products and services at these events can...
3 min read
Karin Roberts: Thu, Nov 07, 2024
What’s the number one cause of a negative impact on your brand at your exhibition booth? Clutter! Clutter happens at a trade show almost by accident....
5 min read
Karin Roberts: Tue, Nov 05, 2024
A trade show is essentially a massive contest for grabbing attention. Imagine the barrage of noise and distractions that an average attendee...