The American Small Business Story- Home Office to a National Trade Show Company
By Karin Roberts - June 07, 2018
Sometimes a salesperson gets lucky with an ultra-responsive prospect even while in their trade show booth. Every time the rep sends an email, a response follows within the hour. When they call, the prospect picks up and makes time to chat. No matter when or how the rep reaches out, the prospect is...
Read MoreTrade shows are a big investment. Get practical ideas to help you plan better, design smarter exhibits, attract more visitors, and get more from your trade show program.