3 min read
Karin Roberts: Thu, Dec 08, 2016
One of my greatest marketing secrets, I learned from my father. When I was 12 years old I worked for my father on Saturdays in his retail store. The challenge he faced was having a number of small and inexpensive items of various types left...
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5 min read
Karin Roberts: Thu, Dec 01, 2016
Should you incorporate a theme in your next trade show booth? If the theme can make the experience more memorable for your prospects and embody your...
4 min read
Karin Roberts: Tue, Nov 29, 2016
Modern culture often labels creativity as natural gift. Artists get showered with praise and proclamations of “you’re so talented,” but truthfully,...
5 min read
Karin Roberts: Tue, Nov 22, 2016
The International CES (Consumer Electronics Show®) is the world's gathering place for all who thrive on the business of consumer technologies. It's...
2 min read
Karin Roberts: Thu, Nov 17, 2016
Every salesperson knows the pain of “the ones that got away.” Think of the prospects you just couldn’t set meetings with or get to talk to at a trade...
4 min read
Karin Roberts: Tue, Nov 15, 2016
The Radiological Society of North America (RSNA®) is an international society of radiologists, medical physicists and other medical professionals...
1 min read
Karin Roberts: Thu, Nov 10, 2016
Chicago – The Tradeshow Network Marketing Group announced that it will provide complimentary design renderings for trade show booths to qualified...
1 min read
Karin Roberts: Wed, Nov 09, 2016
CHICAGO – October 15, 2016 – The Tradeshow Network Marketing Group has updated its website at www.thetradeshownetwork.com to improve and expanded its...
2 min read
Karin Roberts: Mon, Nov 07, 2016
Why does strategic planning seem to be last on the to-do list for trade shows? Of course, planning for all the details involved in an exhibit is a...
1 min read
Karin Roberts: Thu, Nov 03, 2016
After 108 years of waiting, the Cubs won the 2016 World Series with a wild 8-7, 10-inning Game 7 victory over the Indians on Wednesday night at...