3 min read
Karin Roberts: Tue, Dec 13, 2022
With two years of various restrictions, work-from-home conditions and fewer options outside of our homes, we had ample opportunity to reflect on and...
3 min read
Karin Roberts: Thu, Nov 10, 2022
The application of technology in trade fairs has evolved as a result of numerous and impressive advancements, as well as exhibitors’ specific needs...
2 min read
Karin Roberts: Thu, Oct 13, 2022
The past two years have transformed how we work, interact, and hold events. Hybrid and remote work options have taken a firm hold in the professional...
4 min read
Karin Roberts: Thu, Apr 07, 2022
In many ways, the onset of the coronavirus pandemic marked a profound and dramatic change to the events industry. However, despite the unprecedented...
4 min read
Karin Roberts: Tue, Jan 11, 2022
In-person gatherings and events are returning, but the most forward-thinking venues and event planners know that things aren’t going to return to...
4 min read
Karin Roberts: Tue, Apr 20, 2021
You spend months, maybe years, painstakingly orchestrating every detail of an exciting experience which transports your audience to another place....
6 min read
Karin Roberts: Thu, Apr 01, 2021
Video has become an increasingly important tool for online marketing over the past several years, but it’s definitely exploded during the past 12...
3 min read
Karin Roberts: Tue, Dec 01, 2020
Check out this new offering and let us know if we should purchase one for you to rent at your next trade show event - The Health Flex Hand-Sanitizing...
6 min read
Karin Roberts: Tue, Jul 07, 2020
At the moment, a few buzzy topics include augmented and virtual reality, general and voice-based artificial intelligence, and smart home devices....
6 min read
Karin Roberts: Thu, Jun 18, 2020
In our 2020 State of Marketing report, video beat out common tactics like blogging and SEO as the most heavily prioritized marketing strategy for...