6 min read
Karin Roberts: Tue, Oct 16, 2018
If you’re in sales, you’ve likely seen the 2011 “Lead Response Management Study.” It analyzed three year’s worth of data,100,000 call attempts, six...
12 min read
Karin Roberts: Thu, Oct 11, 2018
For all the powerful processing work the human mind can do, it's still prone to making bizarre assumptions and jumping to illogical conclusions....
2 min read
Karin Roberts: Thu, Oct 04, 2018
It’s a hard truth: most exhibitors aren’t as successful as they could be. Do they realize they’re setting themselves up to fail? Probably not. The...