30 Types of Sales Trigger Events and How to Track Them
Karin Roberts : Tue, Jan 23, 2018
Even when your selling in your trade show booth - you need to know how to trigger the event. Be an effective trade show sales person!
In the internet age, trade shows shouldn't be your sole source of leads. An ultra-targeted LinkedIn saved search, group of Google alerts, or smart CRM with built-in prospecting capabilities can deliver good fit opportunities to you on a regular basis -- without you ever having to step foot outside the office. But most every industry has at least one event that is the event. Everyone who's anyone attends, and that includes your customers, competitors, and a heaping helping of potential buyers. Your company simply must be represented on the vendor floor -- no ifs, ands, or buts about it.
However, sending a team to a trade show is costly. How can you be sure the price of sending an army of reps will be offset by the business they bring back home? The following ultra-thorough Slide Share from Quality Logo Products offers 75 tips to ensure your company gets the most bang from its trade show buck. What do carpeting, napkins, and QR codes have to do with generating and converting sales leads?
Guest Blogger: Emma Snider | @emmajs24 - from Quality Logo Products. View this entire article and download the slides at http://blog.hubspot.com/sales/generate-sales-leads-from-a-trade-show
How to Book a Meeting in Three Simple Steps
Karin Roberts : Thu, Sep 22, 2016
At a trade show event you hear: "I'm too busy for this.", "Can you just send some information?" - so how do you overcome these and book a face to...
Trade Show Exhibitor Survey 2022
Karin Roberts : Thu, Apr 13, 2023
The return of real trade show events – with 95% of respondents preferring in-person to virtual events. So get your strategic plan in place for your...