Trade Show Booth Rental Playbook: What It Costs, Why It Wins & How to Pick the Perfect Partner
By Karin Roberts - October 01, 2013
When it comes time to choose which employees will staff the booth at your next trade show, do you automatically call the sales department? If so, maybe you’d better think again. Just because someone is good at sales doesn’t mean they’ll be a natural in the trade show environment. Often, sales...
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