The National Restaurant Show delivers a robust suite of tailored sponsorship opportunities designed to amplify your brand presence and achieve your unique business objectives. These strategically crafted options empower sponsors to engage customers at every stage—before, during, and after the Show—cultivating deeper connections and enhancing the overall attendee experience. From driving qualified traffic to your booth to strengthening your brand’s credibility, our sponsorship solutions ensure your business stands out and maximizes return on investment. Every package is purpose-built to align with your goals, reinforcing your expertise and leadership within the industry. Considering participation in the 2026 Show? Our comprehensive checklist is your step-by-step guide, streamlining the planning process so you can confidently realize the full value of your investment.
Step 1: Reserve your booth and START the design of your booth!
The price to exhibit rises in 2026, so booking a booth early will save you money. Plus, you’ll have access to a wider range of selection options. There’s truly no downside to securing your booth early, and we’re here to help you find the perfect space. Click below to contact us and start exploring options.
Design your booth for the NRA show
“A trade show exhibit must represent the exhibitor’s business to its best advantage, so we go through a comprehensive planning process before the custom design begins,” explains Chris Roberts, president of The Tradeshow Network Marketing Group. “New exhibitors and those looking to upgrade to larger displays need to understand how their exhibit can be configured for the exhibit space they have reserved, such as an island space or a corner display. Providing a detailed design rendering gives clients the opportunity to visualize the new exhibit and see how it will appear from various angles before the exhibit is built.”
The initial design phase includes discussions of how the exhibit will be used and the elements needed for different functions, such as display shelves, storage space, video presentation areas, product demonstrations, or private meeting spaces. The client’s ballpark budget plays a key role in determining the exhibit’s parameters. The Tradeshow Network’s design concept provides renderings of the exhibit from different views on the virtual show floor.
The Tradeshow Network team recommends starting the process of designing a new booth at least six months before the first scheduled show, if possible, to allow ample time for design, exhibit building, and shipping. In a rush situation, new exhibits can be designed and assembled more quickly, particularly if the exhibit incorporates modular components from the Tradeshow Network’s rental exhibit inventory. However, creating graphic panels and other custom elements of an exhibit requires sufficient time to ensure quality.
Step 2: Choose your branding package
This year, NRA is excited to unveil upgraded branding packages crafted to elevate your exhibitor experience in 2026. Each of the three enhanced packages provides premium opportunities for exposure and networking, both onsite and through The Show To Go. What's more, all packages now include Lead Insights from Informa—a sophisticated tool empowering exhibitors to efficiently prioritize and target Show leads. Click below for more details and pricing information.
Step 3: Secure discounted hotel accommodations
NRA is proud to offer a great selection of discounted rooms through our partner, onPeak. Secure your stay for next year’s Show today without upfront costs or cancellation fees by clicking below.
Step 4: Build awareness with sponsorships
Sponsorships are the best way to stand out and make a lasting impression on attendees. Our 2026 sponsorships offer invaluable opportunities for thought leadership, product activation, traffic driving and networking, helping you build deeper relationships with buyers and maximize your investment. Bottom line: Sponsorships get results and put you ahead of the competition.
In conclusion, the National Restaurant Show offers a plethora of opportunities for sponsors to showcase their brand, connect with attendees, and drive business success. By following our simple checklist for success, including booking your booth early, choosing a branding package, securing discounted hotel accommodations, and exploring sponsorships, you can maximize your presence at the 2026 Show and make a lasting impression on potential buyers. Don't miss out on the chance to elevate your exhibitor experience and generate deeper relationships with clients. Take the first step towards success by contacting us today to secure your spot at the upcoming Show. Let us help you make the most out of this invaluable opportunity to showcase your brand and industry leadership.
