Trade Show Display Marketing Tips and Advice

Free Design Concepts for Exhibitors at the HIMSS 2019 Conference in Orlando

Posted on Tue, Nov 13, 2018

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Chicago – The Tradeshow Network Marketing Group announced that it will provide complimentary design renderings for trade show exhibits to qualified businesses and organizations looking to upgrade their 20 x 20+  trade show display. Each custom exhibit design is geared to the client’s specific needs, including their objectives for trade show marketing, brand image, budget, and booth space and location.

20x50 himss rental booth“A trade show exhibit must represent the exhibitor’s business to its best advantage, so we go through a comprehensive planning process before the custom design begins,” explains Chris Roberts, president of The Tradeshow Network Marketing Group. “First-time exhibitors and those looking to upgrade to larger displays need to understand how their exhibit can be configured for the exhibit space they have reserved, such as an island space or a corner display. Providing a detailed design rendering gives clients the opportunity to visualize the new exhibit and see how it will appear from various angles before the exhibit is built.”

The initial design phase includes discussions of how the exhibit will be used and the elements needed for different functions, such as display shelves, storage space, video presentation areas, product demonstrations, or private meeting spaces. The client’s ballpark budget plays a key role in determining the exhibit’s parameters. The Tradeshow Network’s design concept provides 3-D renderings of the exhibit from different views on the virtual show floor.

The Tradeshow Network team recommends starting the process of designing a new booth at least six months before the first scheduled show, if possible, to allow ample time for design, exhibit building, and shipping. In a rush situation, new exhibits can be designed and assembled more quickly, particularly if the exhibit incorporates modular components from the Tradeshow Network’s rental exhibit inventory. However, creating graphic panels and other custom elements of an exhibit requires sufficient time to ensure quality.

For free resources on trade show marketing, tips for successful events, and a gallery of display designs, exhibitors can visit thetradeshownetwork.com. To discuss trade show exhibit needs and design options, The Tradeshow Network Marketing Group may be reached at 630-443-7007.

About HIMSS:  The 2019 HIMSS Global Conference & Exhibition, February 11–15, 2019 in Orlando, is the leading health information and technology conference, bringing together 45,000+ professionals from 90+ countries for the education, innovation and collaboration they need to transform health through information and technology – all at one time, all in one place. Choose from 300+ education sessions, 1,300+ vendors, hundreds of special programs and endless networking events.

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About The Tradeshow Network Marketing Group

The Tradeshow Network Marketing Group is a full-service, trade show display company based in Chicago, Illinois, which serves clients nationally and internationally. Products include custom exhibit designs, modular exhibit displays, fabric booths, portable designs, custom rental exhibits, and accessories. The Tradeshow Network Marketing Group specializes in custom rental exhibits, drawing from its own display inventory to configure modular exhibits to fit all budgets and booth sizes, from 10 x 20 inline booths to 20 x 20 and larger island spaces. Their comprehensive trade show services include exhibit design, booth installation and dismantle, shipping and logistics, exhibit storage, exhibit management, online inventory and show management tools for clients, and marketing services such as market research, branding, graphic design and messaging. 

 

Topics: custom booth designs, Custom Trade Show Exhibits, 20x20 rental exhibits, 20x20 custom trade show display, creative trade show exhibit designs, himss show orlando, florida, himss show 2019

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