For businesses, there’s a lot of benefits to exhibiting at trade shows. Trade shows offer businesses the chance to gain both visibility and credibility, and provides a powerful platform for meeting potential customers. Businesses that exhibit at trade shows are able to secure a lot more high quality leads, yet many businesses aren’t taking full advantage. With over 4 years of sustained industry growth, it’s no surprise that trade shows are a powerful way for companies to attract new business and expose their brands. There are now over 310 trade show and exhibition centers in the United States and that number has been increasing every year since 2004.  4 in 5 attendees at a trade show, are able to make a buying decision for their company and 46% of attendees are executive or upper management. In this trade show infographic, we highlight the impact of trade shows and how you can go about capturing your attendees’ attention.

Guest Blogger: Krassi Popov, CEO of Veloxity.