FREE EXHIBIT DESIGN CONCEPTS FOR EXHIBITORS AT THE HIMSS SHOW

October 19, 2017

The Tradeshow Network Marketing Group announced that it will provide complimentary design renderings for trade show booths to qualified businesses and organizations participating in the upcoming  HIMSS 2018 show.  Each custom exhibit design is geared to the client’s specific needs, including their objectives for trade show marketing, brand image, budget, and booth space and location with the focus on 20x20 exhibits and larger.

30x70 island booth for himss from the tradeshow network“A trade show exhibit must represent the exhibitor’s business to its best advantage, so we go through a comprehensive planning process before the custom design begins,” explains Chris Roberts, president of The Tradeshow Network Marketing Group. “First-time exhibitors and those looking to upgrade to larger displays need to understand how their exhibit can be configured for the exhibit space they have reserved, such as an island space or a corner display. Providing a detailed design rendering gives clients the opportunity to visualize the new exhibit and see how it will appear from various angles before the exhibit is built.”

Shows like HIMSS, which attracts nearly 40,000 visitors, are so large that exhibitors have to do something extra to stand out on the exhibit floor. At the same time, marketing budgets are being stretched, so we have seen more interest in money-saving rental exhibits in recent years, “ explains Chris Roberts, president of The Tradeshow Network Marketing Group. “To answer growing demand for flexibility to expand exhibits for major shows, we have built up our inventory of rental exhibit properties.”

20x20 himss booth the tradeshow networkThe Tradeshow Network team recommends starting the process of designing a new booth at least six months before the first scheduled show, if possible, to allow ample time for design, exhibit building, and shipping. In a rush situation, new exhibits can be designed and assembled more quickly, particularly if the exhibit incorporates modular components from the Tradeshow Network’s rental exhibit inventory. However, creating graphic panels and other custom elements of an exhibit requires sufficient time to ensure quality.

For free resources on trade show marketing, tips for successful events, and a gallery of display designs, exhibitors can visit  thetradeshownetwork.com. To discuss trade show exhibit needs and design options, The Tradeshow Network Marketing Group may be reached at 630-443-7007.

 

About The Tradeshow Network Marketing Group

The Tradeshow Network Marketing Group is a full-service, trade show display company based in Chicago, Illinois, which serves clients nationally and internationally. Products include custom exhibit designs, modular exhibit displays, fabric booths, portable designs, custom rental exhibits, and accessories. The Tradeshow Network Marketing Group specializes in custom rental exhibits, drawing from its own display inventory to configure modular exhibits to fit all budgets and booth sizes, from 10 x 20 inline booths to 20 x 20 and larger island spaces. Their comprehensive trade show services include exhibit design, booth installation and dismantle, shipping and logistics, exhibit storage, exhibit management, online inventory and show management tools for clients, and marketing services such as market research, branding, graphic design and messaging. 

The Tradeshow Network Marketing Group maintains an extensive inventory of rental exhibits and 10x20exhibitdesigntrade show displays in its warehouse in the Chicago suburbs, where it serves exhibitors both locally and nationally, and customizes each rental exhibit to the customer’s needs. Rental exhibits may range in size from standard 10 x 20 displays to as large as 50 x 100 feet in any configuration, whether in-line, island or corner.

“Shows like HIMSS, which attracts nearly 40,000 visitors, are so large that exhibitors have to do something extra to stand out on the exhibit floor. At the same time, marketing budgets are being stretched, so we have seen more interest in money-saving rental exhibits in recent years, “ explains Chris Roberts, president of The Tradeshow Network Marketing Group. “To answer growing demand for flexibility to expand exhibits for major shows, we have built up our inventory of rental exhibit properties.”

Exhibitors planning for a new display at HIMSS need to start as soon as possible by requesting a quote for a rental display and custom design. Even with rental components, the lead time required to put together a new exhibit and graphics is at least three weeks. With its central location, The Tradeshow Network Marketing Group can expedite delivery to McCormick Place and provides a turnkey rental package, including exhibit design, rental display components, new graphics, shipping and other show services.

HIMSS is the largest health IT event held in the U.S., and McCormick Place in Chicago is the leading convention hall in the U.S., with nearly 3 million visitors each year. The Tradeshow Network Marketing Group provides both exhibits for a wide range of trade shows in Chicago and nationwide each year.  

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